AI Insights · Timothy · July 2024
Q2 2024 Performance of Top iOS Fitness Apps in the US
An analysis of Q2 2024 data reveals the performance trends of leading Fitness and Weight Loss apps on the iOS platform in the US. Sensor Tower provides deeper insights into these apps' downloads, revenue, and user engagement.
In Q2 of 2024, the Fitness and Weight Loss category on iOS has shown notable trends in user engagement and downloads. Sensor Tower's data offers a glimpse into the performance of the top applications in this space.
Calorie Counter by FatSecret saw its weekly active users fluctuate, starting the quarter at 240K and dipping to 211K in early May, before rising back to 217K by the end of June. Downloads began at 32K, experienced a mid-quarter decrease, and settled around 23K. Revenue trends started at approximately $6K per week, declining to $4K, and then peaking at $6K again in mid-June.
Pacer Pedometer: Step Tracker maintained a strong user base with weekly active users starting at 291K, peaking at 307K in late May, and then slightly decreasing to end at 278K. The app's downloads saw a high of 16K in early April, followed by a decrease to around 8K by late June. Revenue exhibited a mixed trend, starting at nearly $2K, peaking at $2K, and closing the quarter at around $1.7K.
Despite having no reported revenue, Mi Fitness (Xiaomi Wear Lite) showed a steady increase in downloads from 11K to 14K by the quarter's end, with weekly active users seeing a rise from 40K to 42K.
Wearfit Pro experienced slight fluctuations in its weekly active users, starting at 141K, dipping to 115K, and recovering to 124K. Downloads began at 13K, decreased mid-quarter, but recovered to 11K by June. Revenue for the app showed a modest trend, starting at $740, dipping to $409, and slightly increasing to end at $451.
Lastly, Running Walking Tracker Goals had its weekly active users varying throughout the quarter, with an initial 13K, a peak at 20K in late May, and finishing at 17K. Downloads peaked at 9K in early April and experienced a gentle decline to 6.7K. Revenue for the app also fluctuated, with a high of $1K in late April and a low of $495 in mid-June, ending the quarter at $682.
For more detailed insights on the performance of these apps and others in the Fitness and Weight Loss category, Sensor Tower's comprehensive analysis tools provide an in-depth look at the trends shaping the mobile app landscape.